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Hot Entertainment: Filmed in Vancouver

Photo by Chris Helcermanas-Benge, copyright 2011 Summit Entertainment, LLC. All rights reserved

If you imagine a movie about a 27-year-old with spinal cancer, you probably expect a 10-hankie weepfest, not an R-rated dramedy. But 50/50, which was filmed here in Vancouver, draws its emotions, both positive and negative, from screenwriter Will Reiser’s battle with cancer, allowing the occasional laugh to slip through. Joseph Gordon-Levitt and local lad Seth Rogen (both pictured) play best friends whose lives change forever—but not entirely for the worse—after a cancer diagnosis. 50/50 is in theatres now.—Sheri Radford

Hot Entertainment: Underwear Affair

Don't be surprised if you see hundreds of people running in their unmentionables in Vancouver on Jul. 10

Don your best undies—listen to your mother and don’t wear ones with holes—and your comfiest sneakers and get ready to help a good cause: the 10K run and 5K walk raise money to research cancers down there (Jul. 10).—Sheri Radford

Hot Entertainment: Hometown Heroes

Terry Fox Memorial outside BC Place. Photo by KK Law

Terry Fox gained international attention for his Marathon of Hope, a cross-country run to raise money for cancer research—the annual run in his honour has now become the world’s largest one-day cancer research fundraiser. Before he passed away from bone cancer in 1981, Fox managed to run 5,373 km (3,339 mi) with one prosthetic leg. Other inspiring locals include paraplegic athlete and activist Rick Hansen, environmental activist and author David Suzuki, and actor and Parkinson’s disease research advocate Michael J. Fox.—Jennifer Patterson

Hot Shopping: Time to Change

TIME TO CHANGE

Support finding a cure for breast cancer with this sleek watch

Support finding a cure for breast cancer with this sleek watch

October is Breast Cancer Awareness Month. To help in the fight, Roots and Rethink Breast Cancer have created watches that feature the iconic pink ribbon, including the Moonstone (pictured). Ten percent of proceeds go towards breast cancer research, so be sure to pick one up.—Jennifer Patterson

Hot Shopping: Double Duty

DOUBLE DUTY

Yves Rocher's little tube packs a lot of punch

Yves Rocher's little tube packs a lot of punch

Salute Breast Cancer Awareness month and treat your chapped digits to Yves Rocher’s limited-edition Arnica Essentiel Daily Moisturizing Hand Cream. For every sale, $2 is donated to Look Good Feel Better, which offers morale-boosting make-up lessons to cancer patients. Online at www.yvesrocher.ca.—Kristina Urquhart